4 Clinic marketing ideas from 5 funded healthtech startups
Aske
Search is the obvious candidate for clinic marketing ideas if you are working to grow a venture-backed healthcare tech startup. In fact, it’s expensive yet so effective that it’s often…
Google Analytics for healthcare: GA4 will affect your data. Now what?
In Google Analytics for healthcare, although data privacy is a good thing, one of the dumbest things we’ve collectively decided is that everyone has to accept the cookie tracking notice…
Optometry marketing: 3 quick wins to earn more revenue this month
“Optometry marketing is tricky”, she said. “The digital channels are a hit and miss for us. Sometimes they work, sometimes not — it isn’t predictable and we are burning money…
Digital marketing for specialty clinics in 3 easy (action) steps
Running digital marketing campaigns for specialty clinics is one of my favorite types of businesses to promote because they tend to solve unique problems that are important in their patients’…
Digital marketing for doctors: 4 insights from acquiring 1000s of patients
As I was researching ideas about digital marketing for doctors, I noticed other articles focusing on things like 77 different digital channels you could pursue. If long lists of things…